To bulk update Amazon affiliate links ,keep reading …Managing Amazon affiliate websites can be extremely rewarding, but one of the biggest headaches for site owners is updating Amazon affiliate links after acquiring or scaling a website. Since Amazon no longer supports simple tag replacements like ?tag=oldID-20
→ ?tag=newID-20
, updating thousands of links manually is almost impossible.
In this post, we’ll cover the best strategies, tools, and automation techniques that experienced site flippers and affiliate marketers use to save time, reduce errors, and ensure smooth revenue flow.

🔹 The Problem: Why Manual Updates Don’t Work
Imagine acquiring a site with 1,000+ Amazon affiliate links. Updating each one manually isn’t just time-consuming—it also risks:
- Missing links and losing commissions
- Breaking URLs with small errors
- Slowing down the site migration process
That’s why bulk solutions are essential.
🔹 Best Practices for bulk Update Amazon Affiliate Links
1. Centralize Your Links with Plugins
One of the smartest ways to future-proof your site is to manage Amazon links centrally. Plugins like AAWP (Amazon Affiliate WordPress Plugin) let you:
- Store all Amazon links in a central dashboard
- Update your affiliate ID in one step
- Automatically generate product boxes, bestseller lists, and comparison tables

2. Use SQL Search-and-Replace in the Database
For large sites, a quick fix is to run a database-level search and replace. For example:
- Use a plugin like Better Search Replace
- Or run SQL queries in phpMyAdmin
This can instantly replace your old affiliate tag with the new one across all posts. ⚠️ Just remember to back up your database before making changes.
3. Leverage Automation Scripts (PHP or Python)
If you’re comfortable with coding (or have a developer), you can create a script to:
- Scan posts for Amazon links
- Extract ASINs
- Rebuild new affiliate links automatically
This approach gives you full control and works even for massive sites.
🔹 Tools That Make Updating Easier
Besides ThirstyAffiliates, here are other tools that experienced affiliates rely on:
- EasyAzon – Lets you insert affiliate links directly from WordPress and change affiliate IDs globally.
- Amazon Link Engine – Automatically converts regular Amazon links into affiliate links with your ID.
- AAWP – The most powerful option for managing and styling links, especially for product-focused sites.

🔹 How Site Flippers Handle Amazon Link Updates
Experienced site flippers—those who buy and sell websites—rarely update links manually. Instead, they:
- Run a bulk database replacement immediately after acquisition
- Centralize links using AAWP or ThirstyAffiliates for easier long-term management
- Test key money pages manually to ensure links are tracking correctly
- Document the process for the next buyer (increases site value)
This ensures minimal downtime and maintains revenue flow during the transfer.
🔹 Final Thoughts
If you’re acquiring or managing multiple Amazon affiliate sites, bulk updating links is a must-have skill. The best strategy is a mix of automation and centralization:
- Use SQL or scripts for immediate mass changes
- Implement AAWP or ThirstyAffiliates for long-term management
- Always test and monitor your most important pages after updates
By following these strategies, you’ll save time, reduce errors, and keep your commissions safe.
👉 Pro Tip: If you’re serious about scaling, consider setting up link management from day one—future buyers of your site will thank you.
If you’re looking to grow beyond just managing affiliate links, the next step is learning how to drive consistent, high-quality visitors to your website. Without traffic, even perfectly optimized Amazon links won’t generate revenue. That’s why I recommend checking out my detailed guide on traffic rules and strategy game plans. In that post, I break down the best ways to attract, convert, and scale your audience with proven methods. By combining smart link management with strong traffic generation, you’ll have a complete system to maximize affiliate income.